The EOK signed 2.7 million worth of sponsor deals for the new Olympic cycle


The Estonian Olympic Committee (EOK) signed sponsorship deals for the new Olympic cycle 2021-2024 with nine companies: PAF, JCDecaux, Nike, Olympic Casino, Sportland, SYNLAB, Toyota Baltic and FORUS. The total value of the contracts amounts to 2.7 million euros.

The President of the Estonian Olympic Committee Urmas Sõõrumaa emphasized the importance of co-operation and common goals. "Everyone has an important role to play in building and maintaining great things. My heartfelt thanks to the sponsors who have supported EOK for years and have remained supporting sports even in difficult times both financially and through their activities. Sponsorship creates a direct donor-recipient relationship that is remembered by a whole generation. Together, we will contribute to the development of top and youth sports, so that the Estonian flag will continue to rise in important sports competitions, and to the development of physical activity, so that the Estonian people will live healthier and happier life, "said Sõõrumaa.

 The total amount of sponsorship deals is 2.7 million euros, which is directed to the promotion of elite sports, youth sports and physical activity. The 2021-2024 cooperation period includes two Summer Olympic Games (Tokyo 2020 this summer, Paris 2024) and the Beijing 2022 Winter Olympic Games, in addition to the Youth Winter Olympic Games (Gangwon 2024), the European Games (Krakow 2023) and several European Youth Olympic Festivals.

The insurance company ERGO, which issues scholarships for young athletes, will also continue as a partner of EOK. The ticket partner of EOK teams is Estravel.